But those games had clunky technology and lots of latency that made waiting for the transitions a frustrating experience.
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I think many of us veteran gamers can all remember the interactive movie games of the 1990s, where live-action was blended with games where you made choices. We need to make something that no one else can do in order to justify us even doing this.” Blending movies and games We were tackling those interactive storytelling problems on a designer technology level. “We felt do it justice, to do it right, it needed to be tackled on the game development side first. “There’s a lot of appetite around this idea of interactive live-action,” Attridge said. Slatter led new media and distribution at ViacomCBS, AwesomenessTV, and NBCUniversal. Attridge recently brought on board Zack Slatter as CEO. The goal is to broaden the total addressable market for immersive narratives and interactive content. With Touch Video, the company can target these new platforms for games. households have a set-top box, and 34% worldwide have a smart TV. And with this engine, Flavourworks will be able to increase the pace of its game releases.Ībout 64% of U.S. And it has built Flavourworks Operating System (FWOS), a lightweight abstraction layer with hardware accelerated video decoding for optimal video playback across all device types (covering consoles, mobile, browsers, and low-end set-top box devices). With Touch Video, Flavourworks has created Cookbook, a proprietary authoring and editing tool suite for flow mapping and editing, with patented mechanics and bespoke gameplay features. Netflix’s Black Mirror: Bandersnatch) as it’s uniquely created with the user’s intuition and fluid motion in mind.
This is completely separate from other narrative “controlled” storytelling sometimes seen in Hollywood (i.e. It provides the user a sense of agency while ensuring the experience is smooth and seamless. The vision is to make Touch Video tech more intimate and effortless than button smashing on a controller. “We want to reach out and touch the whole world,” he said. The themes are about the parts of gaming that have a chance to deliver the next stage of growth.)Īttridge said that he thinks company has a big opportunity to help games break to the next level because the accessible live-action video technology is the way to reach a bigger mainstream audience that games haven’t quite won over. (Attridge is going to give a talk about Flavourworks at our upcoming GamesBeat Summit Next online event on November 9-10. They raised $3.8 million in funding in November 2019 to build the interactive live-action platform. Flavourworks gets analysis on the choices, and when Erica is given a chance to speak or remain silent, 98% choose to speak. Many users completed the game over six times, which is necessary to see all of the endings. It takes about 90 minutes to play, and the median play time is one hour and 54 minutes. Erica has had millions of players across all platforms. Their first game, Erica, debuted at Gamescom in August 2019.
Flavourworks was co-founded by Attridge and Pavle Mihajlovic.
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